Winner, 2024 Snowflake Startup Challenge
DECISIONS · FRANCHISE
SignalFlare puts brand intelligence and decision modeling in every franchise group’s hands, so each operator can make the right move for the market they know best.
WHAT OPERATORS GET
Everything you need to make the right move for your market.
Pricing, menu, and promotion decisions, informed by what’s happening in each operator’s own trade areas.
BRAND INTELLIGENCE
Know what’s happening in your market.
Start with the question every operator asks: is it me, or the market? Then see traffic, spend, guest sentiment, and competitive activity for every trade area, alongside each store’s own sales.
YOUR STORES · THIS WEEK
Downtown
OPPORTUNITY
Airport Rd
WATCH
Lakeside
STEADY
AI AGENTS
A second analyst on your team.
AI agents dig through your stores’ data with you to test a hunch and build the case for a change.
DECISION MODELING
Model a move before you make it.
The same decision modeling tools the brand uses, for pricing, menu, and promotion changes in your own stores.
BUILT FOR BOTH SIDES
Brand-approved. Operator-owned.
AI advises. People decide. Every recommendation is signed off by the brand before it goes out, and every operator chooses what to do with it.
RECOMMENDATION
BRAND REVIEW
FINANCE
EXECUTIVE SIGN-OFF
OPERATOR DECIDES
THE OPERATOR
Get recommendations built for their own stores.
Have an AI agent walk them through the decision and every option.
Accept, adjust within range, or send back a question.
See only their own stores, with no one else’s numbers in view.
THE BRAND
Approve recommendations before they go out.
Set the rules and ranges each group works within.
See how every recommendation lands across the system.
Answer every operator’s questions in one place.
EXAMPLE · A PRICING ROUND
From approval to submission, on one schedule.
01
Approve
The brand approves the recommendations and sets each group’s range.
02
Distribute
Each franchise group gets recommendations for its own stores.
03
Model
Operators dig into the signals and model changes within range.
04
Submit
At the deadline, saved edits and untouched recommendations go in.
FROM A FRANCHISE SYSTEM
JORGE ZAIDAN · VP STRATEGY, ARB
The outcome you can check.
Operators who own their decisions
Every group works from its own market, within the brand’s guardrails.
Recommendations that land
Approved centrally, adjusted locally, and in by the deadline.
One view of the system
How each recommendation landed, and what it’s worth to the brand.








